B-to-C Events

Attendees looking to ease their minds and bodies into EventTech on the second day of the show kicked off their day at 6:30 with either a 5K run to see some Vegas sites, or sun salutations with morning yoga. At 7:30, a chance to fuel up with breakfast burritos and casual conversation before the 8:30 […]

The corks popped, the wine flowed and the crystals sparkled at Penfolds House 2016, a luxury experience held at the Academy Mansion in New York City on Oct. 20.

Across the three-day conference, EventTech 2016 showcased the latest technologies, newest

Our research shows that 85% of eSports consumers are open to brands reaching out through gaming—but one size doesn't fit all. Watch the video to learn how brands can connect through this rising platform.

Checklist for Exhibitors: Measurement 101