B-to-C Events
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B-to-C Events
Fan Engagement: Inside Bud Light’s Down South Tailgate Tour
The Southeast is known for its die-hard college football fans and what do they love almost as much as some good old-fashioned pigskin? Ice cold beer, of course.
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Partner Content
Balancing Tech With Tactile Experiences
How Monsanto employed a balance of digital and tactile touchpoints to foster deeper, personal connections with farmers and Ag businesses.
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Partner Content
The Show Goes On: Using Facebook Live
Facebook Live is bringing real-time social broadcasts to a larger audience and in turn, changing the live event industry.
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Partner Content
On the Road with Carl’s Jr.
The Carl’s Jr. 75th Anniversary Tour honored the entrepreneurial spirit and dedication to service that made the Carl’s Jr. story an American story.
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Partner Content
The Story So Far: The 10 Travel Incentive Trends of 2016
What’s new in incentive travel in 2016? Well, whilst there may




