Archive

B-to-B Events

  • Best Places To Work: Our Inaugural Recognition of Industry Agencies and Partners

    Our inaugural Best Places to Work in Events recognizes the agencies and partners that deliver the best work experiences, provide the most employee support and have superior office environments and cultures across the industry.

  • NAIAS 2015: Inside Detroit’s Really Big Show

    Dazzling car exhibits at NAIAS 2015 engage the industry, press and public More than 40 new cars were revealed at the North American International Auto Show in Detroit, which opened to the press on Jan. 12 at the Cobo Center. The new models, along with exotic sports cars, pickup trucks and a host of other […]

  • Inside SXSW’s New iBeacon Strategy. Hint: They Were Everywhere

    South by Southwest, and its conference and festivals spanning music, film and interactivity, is known for pushing boundaries and introducing trends. Especially when it comes to technology. At this year’s SXSW technology was, in a sense, omnipresent as organizers conducted what they called the largest deployment of iBeacons yet at an event. More than 1,000 […]

  • Cover Story: Inside Google’s ‘Material Design’ Makeover

    You won’t find it in the Merriam-Webster dictionary, but there’s a certain “Googleyness” to everything Google does. It’s an intrinsic and much sought-after way of doing, being and creating that has made the company so successful, and its events so popular they sell out in a matter of minutes. There may be nowhere more “Googley” […]

  • AT&T’s Tips On Crafting a Killer Hackathon

    Hackathons are largely a tech community phenomenon where brands put their latest products in the hands of coders and developers and then ask them to collaborate and compete to create the next killer app. But brands of all kinds are starting to find that it’s not only exciting to put your company’s biggest users on […]