LEGO Revisits Tour Roots with Mobile Road Show - Event Marketer

LEGO Revisits Tour Roots with Mobile Road Show

DB_Lego_Book1
Brand: LEGO
Agency: MARKETING WERKS
Year: 2009
One of the pioneers of mobile marketing returned to the discipline it helped define with an all-new mobile tour it rolled out in 2009 and was set to hit 24 markets by the end of October that year. Thanks…
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