Oracle Archives - Page 2 of 2 - Event Marketer

Oracle Combines Two Conferences to Tell Brand Story

Oracle’s Open World conference took on new importance last year, as the software giant had acquired its former rival PeopleSoft, and many of its acquired customers would be among the 32,000 at the long-running annual event. “We had more stories to tell across both sides of our business,” says Paul Salinger, Oracle’s senior director-event production...

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Oracle CloudWorld Achieves Latin American Record

Cloud computing is the future of enterprise-level computing, and as a leader in the space, Oracle is bringing the good news everywhere it goes. For its CloudWorld São Paulo, the brand set for itself the task of being the largest cloud computing event ever held in Brazil in order to tap into the rapidly evolving...

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Oracle Deploys a Campus Approach for OpenWorld

Navigating the labyrinth that is Oracle’s evergreen OpenWorld has, traditionally, not been for the faint of heart. The brand’s latest approach to its gargantuan business conference, however, aligned audiences and made more efficient use of space, allowing for easier exploration of the conference and easier attendee connections to content, peers, partners and Oracle experts, relevant...

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