Experience Design Awards Archives - Event Marketer
“The Good Place” takes immersion a step farther at Comic Con
THE SETUP: If there is one thing Comic-Con attendees like most it is immersions. NBC, in taking over a 4,000-square-foot space in The Gaslamp Square in San Diego across from the convention center, created “The Good Place” world from the series. Forty consumers entered at a time through the big doors and into the neighborhood...
Sleep Number exhibit has consumers relaxing for results
THE SETUP: The Sleep Number 360 bed isn’t just an adjustable bed—it’s a smart bed. It includes biometric sleep tracking technology. It identifies and warns of a heart attack symptoms and detects sleep apnea. It’s a glimpse into the future of health and wellness and at the Consumer Electronics Show, Sleep Number built a small...
Cisco’s booth leads to high increase in sales
WHY THE JUDGES LOVE IT: Cisco’s booth made a dramatic statement on the outside and inside with 23 fabric louvers that undulated overhead and created a sculptural effect. Inside, the two-story structure formed an atrium with demos in the center and on the second floor, conference rooms. Visitors could look down from a wrap-around balcony...
Thomas Cole National Historic Site makes it eavesdropping okay to do
WHY THE JUDGES LOVE IT: Tapping into that innate desire many of us have to peer into other people’s lives, The Parlors exhibit allows visitors to learn about artist Thomas Cole, the man. The storytelling device: an A/V presentation projected onto seven canvases that include “windows” in the space and onto period furnishings, like Cole’s...