Best Trade Show Exhibit (Under 50 x 50) Archives - Event Marketer
SentinelOne Packs in Engagement within a Modest Footprint
The cybersecurity platform provider needed a memorable booth in a comparatively small (30-by-30) package. Its sleekly designed environment featured a technologically artful center structure shaped like a tree, but with undulating LED “branches” that reached up to the booth header. The color-changing lights were not only reflected by the booth’s high-gloss finishes, but were also...
Ranch Hand’s Sledgehammer Makes an Impact—Literally
How do you hype a product that, well, doesn’t do much unless it’s attached to the front of a pickup truck? Ranch Hand’s attention-grabbing SEMA display for its heavy-duty steel bumper grille featured a 200-pound steel sledgehammer that, once each hour, crashed full speed into said grille, showing that the product could take a hit....
Sleep Number Cozies Up with CES Revelers
If most of your exhibit’s visitors are going to be lying on their backs, looking up, the ceiling just might be the most important design element of your booth. So for Sleep Number’s 40-by-50 space at CES, the mattress brand created an overhang made up of 182 multicolor triangle outlines—a clever lift from the brand’s...
Intuit Turns Heads at the Grace Hopper Celebration with a Giant Robot
At the Grace Hopper Celebration women in tech conference, Intuit built a 20-foot by 20-foot exhibit that leveraged a social media campaign featuring a female inventor and a giant robot. At the back, a partially opened roll-up door revealed the robot’s feet; an adjacent window showed the inventor inside her workshop. A faux brick exterior...