Posts tagged with ‘holiday events’
12 Festive Brand Pop-ups and Activations Spreading Holiday Cheer in 2025
Christmastime is here again, and our calendars, inboxes and social feeds have been overflowing with festive pop-ups, holiday markets, light shows and takeovers that have us feeling that warm, merry spirit. We’d have to travel around the world on Santa’s magic time to hit all of the brand activations taking place this month, so we’re...
Brands Get ‘Schneaky,’ Nostalgic and Inventive with St. Patrick’s Day 2025 Campaigns
Over the weekend, cities around the country got creative with their St. Patrick’s Day 2025 celebrations. In Leesburg, FL, Leprechaun Wrestling was the main event of Shamrockin’ Fest 2025, while in San Antonio, TX, the Wiener Dog Derby drew quite a crowd at Little Woodrow’s Braun. Of course, Chicago dyed its river green, and so...
Best of Festive Season: Barbie’s StreamHouse, Coke’s Holiday Train, Dior’s Perfumery and More
The holidays are upon us, and once again, the industry is rising to the occasion to deliver a range of events and activations that are illuminating the season alongside their products and services. Per usual, we’ll bypass coverage of the city tree-lighting ceremonies, corporate galas and virtual gift shops in favor of hands-on brand experiences...
The Brief: Snail-drawn Carriages and Krampus Bars
This week’s hot takes on hot topics in experiential marketing cover Krampus Bars, “Garriages” and Squid Gamification.