Experiential Marketing Summit Archives - Event Marketer

Experiential Marketing Summit – Event Marketer

Posts tagged with ‘Experiential Marketing Summit’

December 28, 2020

20 Takeaways From the First-ever Virtual Experiential Marketing Summit

It’s been a year of firsts for many brands and their shows, and for EM it was no different. Our 18-year-old Experiential Marketing Summit pivoted not once, but twice in the wake of COVID-19 before moving fully virtual for the first time in its history. In the end, thousands of industry attendees converged on an...

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May 16, 2019

EMS 2019: What You Missed on Day Three

You know how we do at the Experiential Marketing Summit—work hard, play hard—right to the finish. Day three of the event kicked off with another 5K run across Vegas and a Women in Events Boot Camp class bright and early at 6:30 a.m. Breakfast kicked off at 8, fueling up attendees just before the opening...

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May 16, 2019

EMS 2019: What You Missed on Day Two

Attendees of the Experiential Marketing Summit are a hearty bunch, so it’s no surprise that Tuesday night’s Ex Awards Gala celebrations didn’t stop conferencegoers from waking up bright eyed and bushy tailed for day two of the show. At 6:30 a.m., a 5K networking run across Vegas’ best run routes, and the first-ever Women in...

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May 15, 2019

EMS 2019: What You Missed on Day One

Las Vegas may seem like conference central, but Sin City didn’t know what hit it as 1,700 intrepid event marketers descended on Caesars Palace for the one and only Experiential Marketing Summit on May 14. Day one kicked off with—what else—experiences. At 8:30, attendees got a taste of the Zappos brand experience at the company’s...

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May 7, 2019

Meet the Speakers, EMS 2019: BMW, Press Events and the Element of Surprise

We’re back with more insights from the speaking faculty at the Experiential Marketing Summit, this year May 14-16, at Caesars Palace Las Vegas. Today’s session preview: “‘Agile’ Event Management Tips for PR Activations: The BMW Vision iNext World Flight.” Here’s the scoop: Plenty of effective marketing campaigns owe their initial success to buzz-building press events...

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