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Posts tagged with ‘event marketing’

November 15, 2017

Live From EventTech 2017: What You Missed on Day Two

The marketing technology conference of the year kicked off day two bright and early at 6:30 for ambitious attendees who took on the optional 5k Wake Up Run around some of Sin City’s top destinations. Then it was over to breakfast, where attendees munched on bacon and eggs, networked with fellow industry insiders and checked...

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November 14, 2017

Live From EventTech 2017: What You Missed on Day One

It was 62 and sunny in Las Vegas on Monday, not too shabby for the hundreds of EventTech attendees who flew in from all over the country to kick off the industry’s biggest—and only—marketing technology conference. And we didn’t just kick it off with bagels and coffee. In the wee hours of the morning, more...

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November 9, 2017

MorningStar Farms Hits Retailers and Breweries on the Grill It to Believe It Tour

According to Nielsen, 75 percent of Americans are open to eating vegetable-based foods, while one-third actively strive to reduce meat eating altogether. That’s good news for MorningStar Farms, the number one veggie burger brand in the category. To take advantage of consumers’ shifting perspective on veggie-based fare, the brand activated the nationwide Grill It to...

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