Archive
Tag: Event Marketing Magazine
-
Editor's PicksWhy Chobani is Counting on Experiential to Grow its Business
Peter McGuinness has a lot on his plate—and we're not just talking about the savory yogurt he's enjoying at New York City's Chobani Cafe.
-
B-to-C EventsCES 2017: Brands Battle for Mindshare at the World’s Largest Trade Show
Whoa. It’s the word the Consumer Technology Association (CTA) frequently uses to describe CES. For the last 50 years, the show has propelled the evolution of technology by fostering innovation and collaboration among some of the tech industry’s brightest minds.
-
B-to-C EventsToyota Hosts Adventure Influencers at Hotel Tacoma
More than 80 dirt-sport athletes, outdoor adventurers and social media influencers headed to the desert hills of Hualapai, AZ, for Hotel Tacoma, a three-day experience that gave a whole new meaning to the term “hotel."