Tag: data

The study takes into account 10 years-worth of data by the foundation and research partner Achieve on millennials and their interest in causes

Sports buffs are demanding more interactive experiences. Key data partnerships are helping sports properties deliver Professional sports and technology were always destined to be partners in crime. Sports fans have long embraced the time-honored tradition of tracking statistics on every player, team and matchup, and modern technology solutions are delivering that data to fans faster […]

If you can’t remember the last time you stopped by an auto dealership, you’re not alone. These days, many consumers prefer to conduct their vehicle research online, leading to fewer trips to the local dealer. As a result, most automakers have seen interest in the traditional test drive wane, and accordingly, a missed opportunity for […]

The impact of data on the event industry—and the impact of the event industry on data—has become a white-hot topic.