Posts tagged with ‘artificial intelligence’
Steal-Worthy Exhibit Experience Ideas from Money20/20 USA 2024
The world of money is changing fast, and Money20/20 USA, the fintech trade show and conference that took place at the Venetian Expo in Las Vegas, Oct. 27-30, is channeling that energy into a dynamic event that every year rewrites the book on the show floor experience with bold enthusiasm and supercharged commitment to uplift...
Betty Crocker’s AI-driven Dream Bake Studio Helps Consumers Fight ‘Bakers Block’
It’s hard to fathom, but according to a recent Betty Crocker survey, even consumers who hail from the land of “The Great British Baking Show” lack confidence in their baking skills. The research revealed a high prevalence of “bakers block,” and that of the 86 percent of people from Manchester, England, who enjoy baking, one-third...
Intel’s Encore AI Exhibit: Four Lessons on Harnessing Immersive Event Spaces
Step aside yummy museums. Immersive spaces are having their moment. From Artechouse in New York City, to the traveling Van Gogh Exhibition: The Immersive Experience, to Radiant Space in L.A., consumer obsession with tech has fueled a new era of Instagram-worthy experiences leveraging multimedia at scale. When it came time to create an additional touchpoint...
Eight Tips for Tackling AI and the Future of Events from the 2024 B-to-B Dream Team
Among standout topics that came up in hours of conversations with our B-to-B Dream Team honorees this year was the evolving workforce, AI adoption and sustainability that’s actually actionable. Indeed, what we’ve learned over the years is that cultural waves of change and market forces are often felt first by b-to-b event and trade show...