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B-to-C Events
EventTech 2016: What You Missed on Day Three
At EventTech, we’re all about finishing strong. After a filling breakfast of fresh muffins and bagels, yogurts, fruit and on-demand hot coffee, sessions kicked off promptly at 9, and went straight through lunch. We’re talking 15 sessions that ran the gamut from lessons from the auto show technology to neuroscience and multisensory tools to high-tech […]
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B-to-C Events
Three Tips on Fan Engagement from the U.S. Olympic Committee
With over a century of experience working with top American athletes, the United States Olympic Committee knows a thing or two about how to engage fans. Earlier this year the Committee wrapped its 14-month Road to Rio tour to the tune of 1.5 billion impressions, engaging with half a million people along the way. To […]
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Partner Content
Snapchat’s Perfectly Executed Pop-Ups and Why “Spectacles” Won in a Way Google Glass Couldn’t
Snapchat's foray into the hardware space with "Spectacles" is proving buzz-worthy
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B-to-C Events
EventTech 2016: What You Missed on Day Two
Attendees looking to ease their minds and bodies into EventTech on the second day of the show kicked off their day at 6:30 with either a 5K run to see some Vegas sites, or sun salutations with morning yoga. At 7:30, a chance to fuel up with breakfast burritos and casual conversation before the 8:30 […]
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B-to-C Events
Penfolds House: An Experience Rich With Luxury
The corks popped, the wine flowed and the crystals sparkled at Penfolds House 2016, a luxury experience held at the Academy Mansion in New York City on Oct. 20.
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