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  • Reddit’s CES Experience Immerses Brands in its Early-adopter Audiences

    With more than 100,000 active communities and 13 billion posts and comments, Reddit is a hub for conversation where users connect, share content, discuss opinions, dig into interests and discover new topics. Through the years, redditors have kept their fingers on the pulse of the latest trends in tech—often predicting the next big thing through […]

  • Fiery Flavors and Upcycled Fare: Inside 2023’s Top Culinary Trends

    Culinary forecasts from the National Restaurant Association and McCormick are fresh out of the oven and chock-full of trends that could add some sizzle to event F&B in the year ahead. According to both reports, the fried chicken sandwich wars wage on, rich comfort food is in again, globally inspired dishes are on the rise […]

  • Six Brands Share Event Budget Tips for 2023

    Event marketers today are grappling with the rising cost of event services, extensive shipping delays and labor shortages. While the confluence of these circumstances might signify a perfect storm for another line of business, experiential marketing is a hardy—and nimble—industry prepared to adapt to the state of the economy without compromising the quality of the […]

  • Four Experience Design Trends We Spotted During Miami Art Week

    Don’t ask us to explain it, but mushroom installations permeated more than one event footprint at Miami Art Week. Perhaps it was a nod to a psychedelic-inspired design renaissance on the horizon, or brands’ efforts to grip the attention of the quirky crowd that the affair (hosted last Nov. 29 to Dec. 4) draws. In […]

  • From Staffing to Shipping, Event Leaders Share Their Perspectives on Recent Industry Pain Points

    Event marketers are between a rock and a hard place—perhaps, marble and cement. As the world grapples with inflation, supply chain shortages, shipping delays and staffing issues—not to mention, fears of a recession—in-person events are thriving again. Some say it’s a renaissance for the brand experience. While positive for the industry, the increase in events […]

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