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  • Six Trending Swag Ideas from PPAI 2025: Exploding Cakes, Traceable Wear

    The PPAI Expo 2025 brought more than 10,000 suppliers and distributors to the Mandalay Bay Convention Center in Las Vegas, Jan. 13-16. The largest and longest-running promotional products trade show, it’s a great barometer of the industry as the tide shifts towards more personalization, transparency, and experiential gifting. EM swapped our uncool ankle socks for […]

  • Event Marketer, EDPA Announce a Partnership for 2025

    The new partnership gives EDPA members expanded access to the experiential marketing industry’s top buyers and provides Event Marketer an elevated position from which to serve EDPA members with content and data.

  • Sundance 2025: Adobe Expands its Brand House, Keys in on Experience Design

    Adobe’s signature red square logo adorns a new space this year in Park City, UT, as the brand enters its 14th year as a sponsor of the Sundance Film Festival and its second with a physical space. This year, Adobe, which is presenting sponsor and the official editing platform of the festival, took over 608 […]

  • NRF 2025 Ideas: Four Experiential Tactics We Loved

    They call NRF “Retail’s Big Show” for a reason. For one, the sheer amount of market innovation and engineering presented at the New York City-based trade show is vast. And, from an experiential marketing point of view, the expo floor is a feast for the senses. During our spin around the Javits Center this year, […]

  • HOSTED CORPORATE PROGRAM FOR END-USER CLIENTS OF EDPA EXHIBIT HOUSE

    EDPA members are invited to bring their corporate end-user clients with them to EMS—so your clients can experience the Experiential Marketing Summit for themselves… at no cost to them (or you). EMS has set aside 50 conference guest passes (air and travel excluded, naturally) for THE CORPORATE CLIENTS (available for end-users/brands, not available for other […]

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