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Sampling: Starbucks Launches A Summer Taste Tour

In an effort to educate consumers about its products and “reclaim” its coffee authority Starbucks this summer is taking its coffee beans on a summer taste tour to four prominent summer festivals. The tour gives consumers the inside scoop on the roasting process and offers a taste of Starbucks’ brews as well as the coffeehouse culture.

SAM HOUSTON did it after the Alamo. J.R. Ewing did it after getting shot. And George W. Bush well who knows. Nothing can stop most Texans from showing their true grit even when the chips are down and this year the state’s tourism office is no exception.

Event Elements: Discovery Adds New Planet Green Experience To Animal Planet Expo

The Animal Planet Expo tour on the road for its 11th year has added the Planet Green Experience to its list of family-oriented activities. The Planet Green Experience is meant to educate families about living greener as well as promote the first ever 24-hour eco-lifestyle network Planet Green a new net (owned by Animal Planet’s parent company Discovery Communications) focused on green living.

As a way to connect kids and families with its new Fresh Apple Fries menu item Burger King has inked a deal to be the presenting co-sponsor of the Jonas Brothers’ Burning Up Tour a 41-city event produced by Live Nation. The tour kicked off July 4 and runs through Sept. 5.

Burger King in June announced the launch of a new more nutritional Kids Meal featuring the “fries” (apple slices cut in the shape of fries) and Kraft Macaroni & Cheese as part of its BK Positive Steps nutrition program.

There ain’t no party like a Scranton party kids. To mark the official launch of “The Office” board and DVD games Pressman Toy is hitting the PA town for a day filled with Dundler Mifflin-inspired games and events.

Mindy Kaling who plays Kelly Kapoor on the show (she also writes and produces) is hosting the July 19 event. Brian Baumgartner the actor who plays Kevin will also be in attendance.