Technology
Wired Magazine’s Media Lounge Rejuvenates at CES
Wired magazine on Jan. 7 offered select show-goers and members of the press at CES a chance to rejuvenate from the busy trade-show floor at its Recharge lounge at The Society Café at The Encore, a concept it first launched in San Diego at Comic-Con this summer. Besides serving as a hospitality venue for invited...
Qwest Ties High Speed Service To Racing Record
To connect with Minnesota Vikings fans Qwest Communications on Sept. 21 set up the Qwest High Speed Challenge in an area outside the Metrodome where the Vikings have an interactive experience open to the public before each game. The tie in: Qwest linked its fiber-optic fast Internet service to the local sports hero’s speed to...
The Air Force is Taking Off Thanks to Bleeding-Edge Cell Phone Technology at Events
The Air Force is taking off in new directions thanks to bleeding-edge cell phone technology being used at events Army Navy Air Force Marines. The one thing the four branches of the armed forces all have in common is aggressive recruitment goals. But for the Air Force the pitch is markedly different. “We’re the technology...
How Brands Can Join the Green Team
Want to be more Earth friendly? Take this advice from brands that already walk the talk