Gallery
EM All Access: How Oracle is Saving Millions by Going Green
In this episode of EM All Access, Oracle VP of Marketing Paul Salinger talks about the of value of sustainable events—and how they’re saving the company millions of dollars.
Inside Essence Festival: Big Brands, Big Experiences
What started 20 years ago as an anniversary event for Essence magazine has grown to attract a half a million annual attendees Essence Festival has been called many things—the Super Bowl for African-American Women, a mecca of African-American culture, a party with a purpose. After spending two days in New Orleans at this celebration of...
EM All Access: Inside LG’s Scalable NCAA Sponsorship
In this episode of EM All Access, LG Director Consumer Promotions, Sponsorships and Events Michelle Donovan talks about the value of a scalable sponsorship investment.
EM All Access: Microsoft’s ‘Portfolio Perspective’
In this episode of EM All Access, Microsoft General Manager-Events Scott Schenker talks about why a “Portfolio Perspective” is becoming the centerpiece of the company’s event strategy.