Gallery Archives - Page 75 of 95 - Event Marketer


July 7, 2015

Go Inside The Travelers Championship Golf Tournament

Red umbrellas were nearly as ubiquitous as the perfect golf swings on display at the 2015 Travelers Championship golf tournament, which took place June 22-28 at TPC River Highlands in Cromwell, CT. The red umbrella, after all, has been the insurance giant’s signature logo since the 1870s. Travelers took over as title sponsor in 2007...

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June 22, 2015

Whatever, USA on Catalina Island

The second incarnation of Bud Light’s Whatever, USA has wrapped on Catalina Island—and this year’s experience featured a few new tricks, a few new tweaks and metrics that well exceeded last year’s inaugural effort. Check out the full story here, and take a tour below.  

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June 5, 2015

Scenes From The Amgen Tour of California

The Amgen Tour of California is the largest cycling event in North America. Owned by AEG, it attracts pro-cyclists, including world champions, and is widely considered a precursor or practice event to the Tour de France in July. Engagement opportunities abound inside this eight-market weeklong event, both along the route and at a festival that moves to...

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June 3, 2015

EM All Access: Inside Microsoft’s Newest Event

In this exclusive super-episode of EM All Access, our editorial team takes you with us as we go on-site at Microsoft Ignite, the newest event from one of the world’s largest event marketing teams. In a bold move, Microsoft took six existing events (SharePoint, TechEd, Project, Lync, Exchange, MMS) and combined them into the brand-new...

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