Archive

  • Chrysler Opens Throttle With Ride-and-Drive

    The Chrysler Group brought its ride-and-drive expertise to bear on its entire family of brands and created what it called the Ultimate Ride and Drive Experience for show goers at the Los Angeles Auto Show, which ended Sunday, Nov. 27. The experience enabled consumers to get behind the wheel and experience Chrysler, Dodge, Jeep, Ram Truck and Fiat vehicles first hand, all together in a course designed to show off each brand’s key features. The route was set up in and around the Los Angeles Convention Center area.

  • Xbox 360 Teams Up with NFL

    On Nov. 17, Microsoft’s Xbox division and the NFL announced a multi-year sponsorship deal that will make the game console brand the official partner of the NFL PLAY 60 youth health and wellness program. The partnership will seek to teach kids how to be active while having fun, courtesy of Kinect for Xbox 360.

  • Food Trucks Leverage Tasty Social Media

    A Le Cordon Bleu trained chef running a food truck would have made most of us shrug with disbelief a decade or so ago when we associated these meals on wheels with unsanitary conditions and greasy fare.

  • Charm City’s Own Works the Baltimore Grand Prix

    As a Baltimorean born and bred, I jumped at the chance to help man the Izod IndyCar Fan Village at the Inaugural 2011 Baltimore Grand Prix. Getting to see my city on the world stage as the host of 27 race car drivers, including the notorious Danica Patrick, darting through the downtown streets was more […]

  • Maintaining An Air of Mystery from Inside a Giant Mailbox

    Has a mailbox ever talked to you before? This summer, a giant purple talking Yahoo! mailbox struck up conversations with passersby on 9th Street and 8th Avenue in Park Slope, Brooklyn, on June 2, and on Stuyvesant Street, in Manhattan, on June 3. I was embedded during the latter, hidden in a surveillance van with […]