B-to-C Events
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B-to-C EventsSanpellegrino Reinforces the Joy of Wandering ‘the Italian Way’
Sanpellegrino, the Italian sparkling fruit beverage brand, on June 14 held a launch event in New York City for media and influencers to drive trial and awareness for its new mobile app, Delightways. Actress Shay Mitchell who attended the event will support the launch via her social platforms using the hashtags #delightways and #lifedeliziosa throughout […]
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Partner ContentHow to Engage Younger Audiences: Tips from a Gen Z
Our resident Gen Z shares engagement tips and tricks for your next event or brand experience
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Partner ContentCatch Attendee Engagement: How to Create a Pokémon Go-Inspired Digital Integration for Events
Three simple steps to increase the fun factor and attendee engagement at your next brand experience
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Partner ContentHow to Engage Younger Audiences: Tips from a Generation Z
Our resident Gen Z shares engagement tips and tricks for your next event or brand experience
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Photo GalleryPhoto Gallery: Arts and Auto Collide at Cadillac House
Being a successful brand these days often requires venturing out of the comfort zone and delving into new territory. With that in mind, Cadillac is taking the opportunity to showcase its perspective on subjects outside the automotive industry via the recently established Cadillac House. Sleek, sophisticated and appropriately high-brow, the public meeting space, located on […]