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Conferences
Quest Shares Pro Tips on Leveraging a Host City as an Event Theme
When it comes to choosing a host city, some event marketers are taking a cue from the real estate industry’s No. 1 priority: location, location, location. Consider Quest Software, which this year presented NXT, its annual internal sales kickoff, in Boston at the historic Park Plaza Hotel. The locale wasn’t just selected out of convenience […]
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B-to-B Events
B-to-B Dream Team 2025: Meet Jimmy Knowles
When Jimmy Knowles landed his first job, it was like a scene plucked straight out of a movie.
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Partner Content
2025 It List: Inside LEO Events
We’ve Still Got IT Celebrating 10 Years on the Best List in the Business. Shouting a heartfelt thank you to our clients, partners, friends, and Event Marketer! Here’s to another decade of spectacle, storytelling and human connection. CONTACT INFORMATION: AIRIKA GIGAS SVP, SALES & MARKETING AGIGAS@LEOEVENTS.COM 901.322.0562 LEOEVENTS.COM
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B-to-C Events
The Brief: Portal-Potties and Scrub Clubs
This week’s hot takes on hot topics in experiential marketing cover Portal-Potties, National Rosé Day and Scrub Clubs.
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B-to-C Events
Banking on Vaults
Event profs are on an everlasting quest for meaningful ways to crack the code on engagement and connection. But some teams are turning the tables by encouraging their audiences to become the problem-solvers through vault-themed installations and experiences. Whether it’s a consumer company inviting fans to riddle their way into a life-sized safety-deposit box that […]




