Author archive for Event Marketer
2023 IT List: Executive Roundtable with The Ev&Ex Agency
Marketers sound off on why an altered event landscape requires harmonizing strategy, creative and technology to deliver more with less Co-founded in 2021 by two industry vets with 50 years’ worth of experience, The Ev&Ex Agency serves as a new agency model that welcomes big ideas, but “lives and dies by results.” In this lively...2023 IT List: Q&A with G7 Entertainment Marketing
Describe your agency—what makes it unique and how are you different from the competition? G7 is a marketing agency that harnesses the power of entertainment. We meet fans in the moments they crave, creating memories they want to share. We were founded in 2010 and quickly began our relationship with Ram Trucks as their music...2023 IT List: Inside On Board Experiential
ON BOARD EXPERIENTIAL CONTACT INFORMATION: Emily Dolber [email protected] 310.558.0425 obexp.com THINK TRUE. CONTACT INFORMATION: Alvin Stafford [email protected] 310.925.0941 Think-true.com2023 IT List: Inside X-FCTR
EXPERIENCES ARE THE “X” FACTOR Few marketing tools have the power and ability to influence, inspire, educate, entertain and engage like brand experiences. X-FCTR is an integrated team of dreamers, doers, communicators, planners and producers who build highly strategic, memorable experiences that turn audiences into enthusiasts and consumers into lifetime loyalists. No Idea Is...