Event Marketer

Event Marketer magazine was founded in 2002 to serve the information needs of strategic brand-side event marketers and agency executives across the spectrum of face-to-face marketing.

Partner Content
Pandemic Preparation: What to Expect When Events Come Back

April 20, 2020

How will this global pandemic affect the event industry? Contribute to the ebook…
B-to-C Events
Join Us Weekly for Operation: Recovery—Preparing for the Event Industry’s Comeback

April 17, 2020

Each week we’re sitting down for virtual chats with event professionals to discuss the COVID-19 pandemic’s impact on the industry, and what comes next. Our featured panelists this week are: Tracey P. Shechtman, VP-Global Experiences + Brand Partnerships, American Express Dan Preiss, Senior Director-Global Brand and Experiential Marketing, Dell WATCH NOW—IT’S FREE Tweet us […]
Editor's Picks
Introducing the 2020 Dream Team… The Sharpest Minds in B-to-B Events

April 2, 2020

If EM started its own brand, these are the marketing trailblazers we’d hire to run the show
Partner Content
Sports Marketing: Expert Perspectives from Some of the Industry’s Leading Partners

March 31, 2020

Modern sports fans comprise one of the most passionate and powerful demographics in the world, but they have also become one of the most fickle. Your typical sports fan isn’t just watching the game anymore, they’re craving connectivity and fresh ways to amplify their fandom on their phones. They’re connecting with their favorite players and […]
B-to-C Events
Best Practices for Communicating Event Cancellations

March 23, 2020

Six insights on announcing event cancellations the right way The ability to freely move about the world as we knew it has drastically changed. Now, not only large-scale consumer events like SXSW, E3 and Coachella have cancelled or postponed programming, but major league sports have delayed the remainder or start of seasons, world-renowned universities […]