Event Marketer

Event Marketer is an exclusive partner of the industry’s leading authority on event measurement and analytics, the Experiential Marketing Measurement Coalition. The collaboration provides experiential marketers with important tools and resources designed to help them track and measure the success of their events. Learn more here.   By Matt Sincaglia, Board Member, Experiential Marketing Measurement Coalition […]

There’s only one place where professionals who are all in on event marketing, all the time, come together as one community to forge new connections and new perspectives on an ever-evolving industry—and that’s EMS. This year at the 23rd annual Experiential Marketing Summit, April 14-16 at the MGM Grand, Las Vegas, event peeps will together contemplate a “Big Bold Future.”

Welcome to the latest event marketing industry news digest, featuring updates on new hires, promotions, acquisitions, and launches. Submit your news here.   Promotions & Hires August Jackson has announced a key leadership transition. Laura Shuler, agency ceo since 2016 and a pioneer in experiential marketing (she is credited with establishing Jack Morton Worldwide as a […]

Join an exclusive, half-day seminar at Lime Media to dive deep into Special Projects strategies, learn hands-on techniques, and experience our comprehensive process.

It began with a mission: “If Event Marketer started its own brand, here’s who we’d hire.” And in the nine years since we reimagined our Dream Team recognition program to focus solely on b-to-b event marketers, we’ve established quite the corporation. This year, we add 12 more professionals to our roster, and we’re introducing you […]