MSN Partners with NBC in ‘Biggest Loser’ Promo B-to-C Events Posted on January 28, 2010 by Event Marketer MSN Health & Fitness is partnering with NBC’s “The Biggest Loser” to create “The Biggest Loser” Million Pound Match-Up. The promo which challenges America to lose one million pounds between… LOGIN Please contact clientservices@accessintel.com if you are unable to login. Forgot Password? Related Articles Expert Insights on How to Fortify Your Event Performance Recap Experiential Marketing Trend of the Week: Red-Carpet Activations Key Takeaways From the mdg Event Industry Trend Report Experiential Marketing Trend of the Week: ASMR Activations