Tag: coffee events
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B-to-C Events
The Brief: Breakup Cookies and Human Beer Ads
This week’s hot takes on hot topics in experiential marketing cover spiteful coffee shops, supersized supermodels and human beer ads.
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B-to-C Events
Local Businesses, College Campuses: Inside Hulu’s ‘Black Cake’ Experiential Campaign
For the event marketing campaign and premiere of its new series, “Black Cake”—about a complex, multigenerational family, set in the Caribbean—Hulu turned to local business collaborations and screenings to bring to life the story through taste and exclusive experiences.
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B-to-C Events
Wake up and Smell Eight Strategies for Brewing a Coffee Experience
Coffee, java, joe, mud—whatever you want to call it, you’re in the minority if it’s not part of your intake these days. For many coffee lovers, this comes as no surprise—latte art has evolved from simple heart shapes to masterful recreations of artworks like van Gogh’s The Starry Night, there’s an entire festival dedicated to […]


