Networking Archives - Event Marketer
Uber’s Demos, VR Simulators and Off-sites Showcase the Power of Urban Aviation
Uber Elevate Summit is designed to support the futuristic world of urban aviation and ridesharing. It’s a challenge to execute, because the event is built to accommodate and connect many interest groups in one space—federal and local governments, manufacturers, technology experts, and architects. Not only did the event in 2019 need to spur dialogue among...
Facebook’s Products Come to Life Via Interactive Demos and Purposeful Design
Facebook’s annual F8 developer conference has to accommodate a large number of people while highlighting the company’s ever-expanding offerings and partnerships in a digestible manner. Through easy-to-navigate wayfinding, manageable lines, energetic brand ambassadors and countless demos, F8 developed the right formula of design elements to achieve harmony and success. The 85,000-square-foot experience featured two separate...
GitHub’s Hyper-personalized ‘Unconference’ Blends Tech and Interactive Art
GitHub is a pioneer in the “unconference” space. For the last five years, the software development platform has hosted developers, executives and industry leaders at GitHub Universe, a wonderland of learning, networking and sensory experiences that combine technology and art. In fact, the event’s creative brief describes the approach as “Burning Man meets TED.” The...
Cisco Reimagines Virtual Events with Bite-sized Content and Clever Contests
In 11 weeks, Cisco pivoted its 31st annual Cisco Live into a binge-worthy broadcast experience that offered bite-sized content, live hosting and interactive social activities all “served up” on a custom-built platform. The content (cut from 1,000 sessions to 700 new sessions) was split over four distinct broadcast “channels” with two live hosts per channel....