Internal employee events Archives - Event Marketer

Internal employee events Archives - Event Marketer

July 11, 2017

Target’s Annual Meeting is a Self-Guided Experience

Target’s annual meeting covers the important stuff—like the direction and strategy of the company for the next year. But it also offers something above and beyond your standard national meeting: Love. That’s right—love, conveyed through creative employee and store recognition programs, displayed in inspiring art installations conceived from Target products like EOS lip balms, and...

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December 29, 2016

John Deere Hosts an Event Within an Event at L.E.A.D.

For its internal event for dealers and farmers, John Deere leveraged an intimate activation strategy in a big arena. The event featured a small structure inside the iWireless Center in Moline, Ill., modeled after a classic silo that inside served as the main stage area. Outside the silo structure, various booths and activations lined the...

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August 25, 2016

MasterCard Travels to Argentina for Sales Conference

MasterCard added some Latin flavor to its internal Sales Leadership Meeting (SLM) in 2015, offering up a more message-driven, engaging environment to the 420 global sales professionals and select leadership in attendance. Held for the first time in Buenos Aires, the event immersed attendees in Argentinian culture, from a customized tango show representing conference themes...

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August 23, 2016

Employees Celebrate PayPal’s Independence in Style

PayPal, the mobile payment platform, celebrated its launch as an independent company listed on NASDAQ with events at its offices across the globe and in New York City’s Times Square. Speeches, champagne toasts, music and GIF photo activations marked the events, which employees posted to Facebook, Twitter and Instagram using the hashtag #PYPL. Tagboard, the...

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August 23, 2016

Intel Inspires Employees with Interactive Mobile Tour

When you work for a company as innovative as Intel, it may be difficult to fully grasp how your individual contributions inside the company help create “amazing experiences” outside the company—you know, like impacting the world. Because of that sentiment, coupled with the fact that employees are often the last ones to experience their company’s...

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