Webinars

March 25, 2014

Source, Collect and Manage Event Content

A free online class for event marketers Content is ESSENTIAL to events, as people attend events to expand their knowledge. From marketing your content to structuring and collecting it, the chain of actions is getting more complex and time sensitive. How do you ease the process? Within this free on-demand webinar you will review and learn:   Content structures for events....

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February 6, 2014

How to Plan, Use and Measure Social Media in B-to-B Events

A free online class for event marketers Social media is taking b-to-b events and meetings by storm for 2014 as event marketers use the power of online to engage attendees, drive attendance and create more powerful on-site experiences. For the first time, a digital class created for b-to-b event marketers provides you with insights, ideas...

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February 6, 2014

10 Don’ts For B-To-B Events In 2014

Insights and ideas for enhancing—and protecting—your events At a time when event marketers are too often focused on what they need to do in 2014… this digital class provides a list of what NOT to do next year. Watch this on-demand “speed briefing”-style digital class, produced specifically for b-to-b event marketers, and learn: The pitfalls...

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August 6, 2013

Eight Social Media Metrics that Matter

Insights, Ideas, Case Studies and Best Practices for Maximizing Social Media's Impact on Events. This new digital “speed briefing” was just posted, providing you with a rundown of key social media metrics that every event marketer must leverage. You’ll learn new ways event marketers are changing how they use social media, 8 specific key social...

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March 14, 2013

The Lowdown on Projection Mapping

Projection Mapping is one of the top trends for 2013 as marketers push to take their “experiences” to the next level with new and emerging technology. Projection Mapping comes with big opportunities and a learning curve you’ll want to embrace in order to rock and roll. In this first-of-its-kind online class, industry experts give you...

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