Milk-Bone Archives - Event Marketer

Milk-Bone Archives - Event Marketer

October 29, 2015

Milk-Bone Make Your Dog Famous Tour Fetches Results

The Make Your Dog Famous Tour gave dog owners an opportunity to enter their pets in a contest to choose the new public face of Kraft Foods’ Milk-Bone brand. Pet parents visited a Canine Cruiser vehicle at more than 100 consumer events, retailers, malls, and dog parks, and the pets themselves got the star treatment....

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