Gogo Air Archives - Event Marketer

Gogo Air Archives - Event Marketer

October 23, 2015

Gogo Air Collects Data with a Useful Giveaway

Gogo Air at trade shows this year wanted to be able to promote its in-flight wireless internet infrastructure service and capture attendee information for future mailings, which attendees, especially c-level attendees, are often reluctant to give. So, Gogo devised a premium giveaway to sweeten the deal—custom engraved luggage tags. Gogo’s booth featured a laser engraver...

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