Imagination the Americas Archives - Event Marketer

Imagination the Americas Archives - Event Marketer

February 25, 2016

Canon’s EXPO Zones Highlight Brand Versatility

You may think of Canon as a camera brand, but as its EXPO program set out to prove, it’s much more than that. Its worldwide exhibition tour, featuring a 161,090-square-foot experience at the Jacob Javits Convention Center in New York City, brought to life the various spaces it operates in, from sports to medicine, broken...

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December 16, 2015

Canon Expo Offers Projection Experiences and 360-Degree Tours

Every five years Canon showcases its forward thinking in a trade show that visits  New York City, London, Paris, Australia and Tokyo. In New York City’s Jacob K. Javits Center, the Expo this year offered a 110,000-square-foot immersion into Canon’s See Impossible theme. Eleven areas visually showcased key industries. For example, a “Yankee Stadium” area featured...

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