BobCar Experiential Media Archives - Event Marketer

October 21, 2015

T-Mobile’s BobCar Serves as a Mobile Showroom

Navigating your way through the web of contract requirements, early termination fees and deceptive data plans that major wireless carriers are known to employ can be exhausting. T-Mobile used its retail showroom tour to highlight the brand’s commitment to wiping out those common afflictions by promoting its new position as the first wireless “un-carrier.” Utilizing...

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