Avista Studios Archives - Event Marketer

Avista Studios Archives - Event Marketer

October 29, 2015

Nintendo Takes Over Hollywood’s Kodak Theatre

It has been a big couple of years for the major players in video games. On the heels of Microsoft’s Xbox megalaunch a year before, Sony rolled out its highly anticipated PlayStation 3 in 2006. Which meant that when E3 came around, Nintendo needed to separate itself from those rivals for the introduction of its...

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