Tag: B-to-B Dream Team

Eight years ago, we reimagined our long-running Dream Team program to focus on b-to-b event and trade show marketers in spaces that, at the time, we said were “home to a virtual revolution in new formats, fresh thinking and trends.”

When you’ve got a front row seat to business, you’re almost always in for a wild ride. It’s why b-to-b marketers are more invested than ever in their own dream teams as they set a new course for their organizations, their events and their audiences.

In a year marked by uncertainty, one thing’s for sure: the b-to-b event marketing world is in good hands. As we spoke to the nine marketers honored in this, our sixth annual B-to-B Dream Team feature, it became apparent that amid the quick decision-making and hyper flexibility required during a historic period for the industry, top […]

If EM started its own brand, these are the marketing trailblazers we’d hire to run the show

The 2020 B-to-B Dream Team call for nominations is underway through Jan. 23 B-to-b event marketers have a set number of opportunities annually to make their mark. And with many moving pieces and parties to please across the meetings, conferences and exhibit space, being innovative is often easier said than done. In preparation for our […]