Posts tagged with ‘american express’
Resy Engages Foodies with a 10-course Drive-thru Tasting Experience
One of the silver linings of COVID-19 is that brands have found fresh ways to deliver traditional experiences. The scenario rings true for hospitality technology platform Resy, which last month created a drive-through event for consumers in Los Angeles that replicated dining out at a restaurant—from the safety of attendees’ vehicles. From Oct. 15-16 at...
How Amex Delivered 40 Virtual Consumer Experiences in Six Months
When COVID-19 struck, brands from A to Z began delivering virtual experiences, many for the first time. But for American Express, the scenario presented an opportunity to build on its previously established digital event chops. Having activated a hybrid model with its “Unstaged” livestream concert platform a decade ago, and with a wealth of standalone...
Custom Meal Kits and ‘Great Debates’: Inside the Virtual All You Can EEEEEATSCON
Some events are relatively easy to pivot into digital, but when it comes to food experiences that typically rely on engaging attendees’ senses, things get a bit more challenging. For the organizers behind All You Can EEEEEATSCON, presented by the American Express Gold Card and Resy, the solution to that hurdle came in the form...
American Express’s Pop-up Speakeasy Scores with Business Partners at NBA All-Star
As the Official Card of the NBA, American Express touches every corner of the organization, from the league executives to the teams to the players to the merchants to the fans. At NBA All-Star Weekend in Chicago, Feb. 14-16, the brand took the time to engage some of those partners in a relevant setting. Recognizing...