Tag: Airbnb

Lollapalooza annually takes place during peak music festival season, with this year’s four-day passes selling out in under an hour back in March, once again proving the event to be a huge draw for music lovers. About 115,000 people attended each day of the festival from July 31 to Aug. 3, organizers confirmed, saying that […]

This week’s hot takes on hot topics in experiential marketing cover Comfort Zones, global Ofrendas and Beautycon 2024.

This week’s hot takes on hot topics in experiential marketing cover curly creations, mobile snack squads and life-size doll houses.

We attended an Airbnb Online Experience. It gave us hope for virtual engagement Among the building blocks of experiential are trial, connection and creation—aspects of the live event essential to memory-making that aren’t as easily replicated in a digital setting. As event marketers shift their focus to digital and to virtual events, the challenge lies […]

If there’s a single thread that ties typical Airbnb travel experiences to the brand’s new digital offerings, it’s this: You never quite know what you’re getting into until you arrive. Such was the case when we signed up for a digital experience with Foley artist Adam DeCoster called “Secrets of Hollywood Sound FX,” one of […]