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Broadstreet was recently put to the test when leadership of a Global Pharmaceutical Company decided to permanently shift their National Sales Meeting to coincide with the fiscal year. This meant Broadstreet was challenged with creating a fresh and effective annual event just six months after the very same five-day corporate sales training meeting took place. Read more on our Superbook page.

The world’s largest recognition program for experiential marketing Congratulations to the winners of the 2016 Ex Awards across all 23 categories spanning every type of brand experience. The winners were announced by founders of Event Marketer at a gala (the event industry’s “Golden Globes”) at the Experiential Marketing Summit at the Colorado Convention Center in […]

Samsung’s First North American Flagship is the Future of Retail Standing outside the entrance to Samsung’s first North American flagship, nothing is particularly eye-catching. The façade of the building, located in Manhattan’s trendy Meatpacking District, resembles any standard telecomm store, with its glass paneling and black accents. But with one step inside, I know I’ve […]

Tough Mudder is an endurance event series in which participants attempt 10–16 mile-long military-style obstacle courses.

Our Curated List of Not-So-Tourist Attractions for the Idea-Seeking Event Marketer Traveling on business? Have a half-day to yourself? In this series, we explore popular event destinations and mine our sources for lesser-known sites of inspiration. From unbelievable food and beverage adventures to immersive entertainment to, as you’ll see below… painting little “happy clouds,” consider […]