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The boldest brand experiences from the world’s biggest tech show Every January, top business professionals from a range of sectors pack their bags and head to CES to uncover what’s new and next in consumer technologies. But for event marketers, the world’s largest tech conference is also a pulse-check on experiential trends, from innovation to […]

As the event industry continues to evolve, the environments that power live experiences are progressing right along with it. If you’ve seen a show-stopping build over the last year, you’re not alone. Event and trade show fabricators have been upping the ante of late, creating everything from interactive art installations and sweeping graphics to complex […]

The 2020 B-to-B Dream Team call for nominations is underway through Jan. 23 Business event strategies have historically been built around what a brand wants to relay to its audience, but ask any event marketer about b-to-b tactics today, and most of them will tell you the tables have turned. Indeed, a customer-centric approach that […]

As the world’s third-most visited website, you could say Facebook knows a thing or two about growing a business. And over the last few years, the multi-billion-dollar company has been paying that knowledge forward with a suite of free tools and training events for small and medium businesses (SMBs) called Boost with Facebook. The global […]

Five event agency executives share their thoughts on industry trends, overused buzz words and beyond…