Latest
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B-to-C Events
Ticker: Regular Updates on Events Taking Place in Person
Rolling updates on major conferences and events scheduled to take place in person in 2022...
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B-to-C Events
At The Resy Drive-Thru Miami, Foodies Experience the Perks of Being an Amex Cardmember
Building on the success of its 10-course drive-thru dining activation in Los Angeles, hospitality technology platform Resy, in partnership with American Express Gold Card, recently debuted the second iteration of the culinary program in Miami—this time with an eye toward highlighting the value the Gold Card provides to avid foodies. Focusing less on the novelty […]
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B-to-B Events
Inside Facebook’s Accessible and Purposefully Thematic Internal Virtual Event
Among the next big challenges for event marketers is fighting the urge to lean on retrospective pandemic content and messaging and to instead embrace fresh marketing themes and branding. For Facebook’s annual internal event, the GMS Summit, this year themed “Reconnect,” the goal was to inspire audiences with a higher energy, festival-like virtual platform that […]
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Advertorial
The 2021 Connected Experiences Modern Marketing Study
Taking the pulse of marketers on the value—and impact—of integrated marketing and engagement strategies.
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B-to-C Events
Seamless App’s Restaurant on Wheels Puts an Experiential Spin on Food Delivery
The struggle has been real for both the restaurant industry and consumers itching to dine out safely amid the pandemic, so for the month of April, food ordering app Seamless is delivering a whole new way of enjoying takeout to support its restaurant partners and engage hungry New Yorkers. Rolling through Manhattan, Brooklyn and Queens […]
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