Video Gallery
New Video Series: EM All Access with Joe English
Introducing a new video series featuring behind-the-scenes interviews with the industry’s most innovative event marketers, hosted by Joe English, Event Futurist. Check it out and then check back soon for more… All Access.
Projection Mapping at LG’s Art of the Pixel Gala
LG Electronics USA on Sept. 17 hosted member of the press, executives and clients at a black-tie gala honoring students at nine top U.S. art schools who were invited to create pieces as part of the LG Art of the Pixel competition. To display the finalists’ work, LG turned to projection mapping that lit up...
Heineken ‘Shushes’ New Yorkers in US Open Stunt
Heineken generated buzz in the days leading up to this year’s US Open with a stunt in Union Square (one of New York’s busiest thoroughfares). The experiment was a take on the tennis tradition of umpires “shushing” stadium crowds. Brave consumers were tasked with climbing up on an umpire stand to silence the crowds via...
EXCLUSIVE ACCESS: Bud Light Opens Whatever, USA
One of the biggest experiential programs of the year has finally been uncorked. Anheuser-Busch InBev this afternoon took its year-long Up For Whatever campaign to a whole new level with the unveiling of Whatever, USA, Bud Light’s takeover (and makeover) of Crested Butte, CO. The beer giant earlier this summer announced the creation of Whatever,...