Archive

Partner Content

  • The Event Strategist’s Guide to Experience Planning

    This go-to guide covers a range of relevant, and critical, topics for experience builders, including the new role of event content, aligning audiences and expectations, experience design as an engagement tool, and getting to the heart of why events are important.<

  • The Experience Builder’s Event and Content Roadmap

    Much of marketing—events in particular—is fueled by technology. And it’s easy to see it as the driver. But technology is a tool. In any interaction, the human experience comes first, and tech is the enabler. This guide explores the modern tactics that influence experiences, independent of platforms, and identifies the trends impacting the industry, in […]

  • The Event Marketer’s Survival Guide

    Your Survival Kit for Experiential Marketing Are you maximizing the impact of your branded events? This white paper delivers tactics, frameworks, and insights you need to rise above the noise and create unforgettable experiences. Discover how to stay ahead of trends, capture audience attention, and drive return on emotion with high-impact activations. Inside you’ll learn: […]

  • Ryder Cup 2025 Exclusive Behind the Scenes on Golf’s Biggest Stage

    2025’s Ryder Cup was defined by friendly competition, passionate fans, plenty of spectacle, and a weather event that created a scheduling plot twist for LEO Events. Follow along for an unreleased look at the production of this high energy, high stakes, globally broadcast sporting event. Complete this form for access:

  • How 2Heads Made Waves with Disney at Cannes Lions 2025

    At Cannes Lions, 2Heads elevated Disney’s presence with a new take on immersive brand experiences. From the standout, rooftop Mickey Mouse installation to AR activations and beachside Moana events, Disney celebrated creativity, storytelling, and audience connection.