Kait Shea

Kait joined EM in 2015 and today enjoys her role as senior editor and manager of digital content. When she’s not in reporter mode, rocking mermaid pants at Comic-Con or running laps at MWC Barcelona, you can find her hanging out with her dogs or singing too loudly at a music festival.

B-to-C Events
OMEN Invites Fans to ‘Choose Fun’ with an RFID-powered Experience at Anime Expo

November 13, 2023

As digital natives, it’s no surprise that Gen Z’s interests lean toward screens, including the roughly 90-percent of the demographic that plays video games.
B-to-C Events
Experiential Sampling: Five Brands Savoring the Comfort Food Trend

November 7, 2023

Comfort fare was named a Top 10 food trend in the 17th annual What’s Hot Culinary Forecast earlier this year, and brands have since activated tours that offer warm, savory samples and a healthy dose of engagement. From pasta to pesto, check out some recent comfort food campaigns that cooked up appetizing results on the road. […]
B-to-B Events
Five Ways the Black Magic Reimagined Summit Met the Needs of the Modern Black Businesswoman

November 6, 2023

There’s a strong correlation between health and wealth, and Boss Women Media leaned into that notion for the triumphant in-person return of its Black Girl Magic Summit, hosted Sept. 30 to Oct. 1 in Dallas.
B-to-C Events
How Canine Wellness Brand Get Joy Saved New York City’s Beloved Halloween Dog Parade

October 30, 2023

When the 33rd annual Tompkins Square Halloween Dog Parade in New York City was canceled earlier this fall due to permitting challenges and rising costs, dog wellness brand Get Joy wasn’t just going to roll over.
B-to-B Events
How Vox Media Revamped its Ultramodern Code Conference in SoCal

October 30, 2023

Even a bleeding-edge business and technology event like Vox Media’s annual Code Conference needs to be revitalized from time to time, and the forum’s 20th anniversary this year presented the ideal time to stir things up.