Five Brands Scoring With Soccer Fanatics at the 2018 FIFA World Cup Sponsorships, B-to-C Events Posted on June 29, 2018 by Kait Shea Every four years, millions of sports fans revel in the FIFA Men’s World Cup, the world’s preeminent soccer tournament. This year’s competition, taking place June 14 through July 15 across 12… LOGIN Please contact clientservices@accessintel.com if you are unable to login. Forgot Password? Tags:Event Agencies, Event Marketing Magazine, Experiential Marketing Companies, sports sponsorship, Event Marketers, fan engagement, FIFA World Cup, event marketing, Event Marketer, Event Agency, Event Marketer Magazine, EventMarketer, Experiential Marketing Agency Related Articles Experiential Marketing Trend of the Week: Hotlines Inside Money20/20 USA 2025: How Money Did Business Experiential Marketing Trend of the Week: Hotel Takeovers Guest Column: From Greenwashing to Green Wins. Measuring Event Sustainability