Sheraton Activates New NCAA Partnership By Sparking Fan Rivalry - Event Marketer

Sheraton Activates New NCAA Partnership By Sparking Fan Rivalry - Event Marketer

Sheraton Activates New NCAA Partnership By Sparking Fan Rivalry

On March 11 Sheraton kicked off its first-ever CBS Sports and NCAA sponsorship by launching what the brand hopes will become the world’s largest online wave—a website where consumers can upload videos…
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