B-to-C Events
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B-to-C EventsThree Tips on Fan Engagement from the U.S. Olympic Committee
With over a century of experience working with top American athletes, the United States Olympic Committee knows a thing or two about how to engage fans. Earlier this year the Committee wrapped its 14-month Road to Rio tour to the tune of 1.5 billion impressions, engaging with half a million people along the way. To […]
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Partner ContentSnapchat’s Perfectly Executed Pop-Ups and Why “Spectacles” Won in a Way Google Glass Couldn’t
Snapchat's foray into the hardware space with "Spectacles" is proving buzz-worthy
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B-to-C EventsEventTech 2016: What You Missed on Day Two
Attendees looking to ease their minds and bodies into EventTech on the second day of the show kicked off their day at 6:30 with either a 5K run to see some Vegas sites, or sun salutations with morning yoga. At 7:30, a chance to fuel up with breakfast burritos and casual conversation before the 8:30 […]
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B-to-C EventsPenfolds House: An Experience Rich With Luxury
The corks popped, the wine flowed and the crystals sparkled at Penfolds House 2016, a luxury experience held at the Academy Mansion in New York City on Oct. 20.
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Partner Content
From Big Trends to Deep Dives, Here’s What Cramer Presented at EventTech 2016.
Across the three-day conference, EventTech 2016 showcased the latest technologies, newest