Tag: photo engagement
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B-to-C EventsQ&A: Clear’s Insights on the Challenges and Joys of Hosting In-person Experiences in the New Era
On May 6, more than 100 family members and friends isolated by the pandemic finally experienced the in-person reunion they’d been waiting for at a “Day of Families” event produced by secure identity platform Clear. The brand leveraged its Health Pass service to ensure a COVID-safe experience at New Jersey’s MetLife Stadium that encompassed photo […]
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B-to-C EventsClear Hosts a COVID-safe Reunion Event for Families Separated by the Pandemic
For many Americans, the hardship of being isolated from loved ones has been a reality for over a year as a result of the pandemic, but at Clear’s “Day of Families” event on May 6, more than 100 family members and friends finally experienced the in-person reunion they’d been waiting for. In partnership with United […]
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B-to-C EventsSocial Media Tip of the Month: Boomerang
From GIFs to Vines, today’s social media feeds are chock full of motion. Static photos have been ditched in favor of more engaging media—and brands are catching on.
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B-to-C EventsMillennial Marketing: McDonald’s Makes Dreams Come True With an Adult Playscape at ComplexCon
It’s no secret that millennials are receptive to nostalgia marketing, so when McDonald’s unveiled an adult playscape at pop culture festival ComplexCon (Nov. 4-5), it’s safe to say attendees were lovin’ it. From a tricycle racetrack to old school arcade games, the brand’s Snac ’N Play activation hit home for a host of young consumers […]
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B-to-C EventsLexus Rolls Out the Red Carpet for Fashion Week Attendees With a Chic Photo Experience
Ever wonder what it’s like to be a model in a magazine fashion shoot? Lexus and Interview magazine on Sept. 8 and 9 shined a light on the glamour and excitement of that experience during New York Fashion Week through the Lexus: Set in Motion photo opportunity. Lexus, the official automotive partner of NYFW, also […]