Tag: Event Strategy

The Experiential Marketing Summit, May 9-11 at Caesars Palace Las Vegas, marks its 21st year with a three-day agenda designed to educate creators of the brand experience on what they can do now to prepare for what’s next.

Learn the key insights and recommendations from the first edition of the Opus and Event Marketer Event Strategy Insights & Benchmarks Study, the first-ever quantitative analysis of the power of event marketing strategy.